About the role
GLOBAL INFLUENCER MARKETING ASSISTANT – Hugo Boss 6 months from January 2027
COTY is looking for its next Global Influencer Marketing Assistant to join the fantastic Global team of Hugo Boss Parfums. If you wish to work in such a thriving environment, along talented, collaborative & passionate people, this is your call !
RESPONSIBILITIES
As the Global Influencer Marketing Assistant, your role is to support the PR & IM team in building and coordinating the PR & Influence strategies for Hugo Boss fragrances worldwide.
This role supports the team in building the earned marketing strategy to drive brand awareness and visibility worldwide on Hugo Boss. The intern will also help lead local implementation of PR/IM strategies, working closely with the markets to strengthen the relationships.
Your main focus
Regular competitive monitoring in the beauty, fashion, and lifestyle sectors
Assistance in developing global influencer strategies and activations meeting local needs
Management of influencer databases/profile through Traackr platform
Help in designing creative initiatives targeting influencers
Analysis of results based on relevant Key Performance Indicators (KPIs)
PRESS
Assistance in developing communication tools (press kits, press releases, invitations)
Compilation of press reviews
EVENT
Assistance in executing brand activations: participation in agency briefings, coordination with markets, project management, shootings & fittings etc...
Coordination of local events
COORDINATION
Coordination of external service providers (PR agencies, creative agencies, freelancers, suppliers, etc.)
Product launch monitoring: operational follow-up on organization (logistics, orders, etc.), coordination with markets
Working for Coty means working for one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, col
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