Visual Design Apprentice

The Short Version You make things beautiful. Not “clean and modern” beautiful. Stop-scrolling, zoom-in, who-made-this beautiful. You'll design the visual identity systems, product interfaces, and brand assets for ventures that don't exist yet. What Liminal Is

A Founders' Studio. We co-build with repeat founders, many of them unicorn founders, providing build expertise, capital, and unfair access from founding to Series B. We call ourselves a Founders' Studio because “venture studio” undersells what we do and oversells what most of them deliver.

What This Role Actually Is Dirty secret in design hiring: the Venn of great visual and great UX designers barely overlaps. We hire for the visual circle. Emphatically.

You build the visual layer for a venture: identity, interfaces, decks, assets. You turn positioning into something a founder looks at and says "that's us." You sweat what others don't see. Optical alignment. The weight of whitespace. Why one shade of blue reads "trustworthy fintech" and the one three hex values over reads "dental office."

The Work

• Visual identity and brand systems. Translate brand strategy into complete visual identities: typography, color, layout grids, iconography, the overall look and feel that makes a venture cohesive across every touchpoint.

Product and digital surfaces. Design clean, visually engaging UI for early-stage products: landing pages, dashboards, onboarding flows, marketing pages. You own the high-fidelity output and work directly with engineering so what ships looks like what you designed.

• Brand assets at scale. Decks, social content, one-pagers, investor materials, event collateral. Often the first thing the outside world sees. They need to be flawless.
• Design system stewardship. Build and maintain coherent design languages that hold up as the venture grows, so the hundredth asset looks as considered as the first.

Who You Are

• Exceptional visual craft. A portfolio that makes us lean in. Strong command of